Promotional materials Hs Code

Promotional materials harmonized system code

Product Overview Promotional materials classified under HS Code 491110 encompass printed advertising leaflets, brochures, and similar printed matter primarily intended for promotional use. These products are typically produced on coated or uncoated paper stock with grammages ranging from 80 to 150 g/m², employing offset or digital printing processes to ensure high-resolution imagery and text clarity. The category includes leaflets, pamphlets, flyers, and other printed matter designed to convey product information, branding, or promotional content. Subcategories within 491110 distinguish materials by format and finish, such as single-sheet leaflets, multi-page brochures, and folded pamphlets, reflecting varying levels of processing and binding. These materials find extensive application across food service, retail, and manufacturing sectors where they serve to enhance product visibility, inform consumers, and support marketing strategies. Their value proposition lies in cost-effective mass distribution, adaptability to diverse languages and markets, and compliance with regulatory labeling requirements, positioning them as essential components in international promotional campaigns. HS Code Classification & Trade Specifications HS Code 491110 is situated within Chapter 49 (Printed Books, Newspapers, Pictures and Other Products of the Printing Industry), Heading 4911 (Other Printed Matter, Including Printed Pictures and Photographs), with subheading 491110 specifically designating promotional printed materials. The classification rationale is based on the primary function of the product as printed advertising matter, distinct from books, newspapers, or other printed publications. Trade considerations include packaging in moisture-resistant, bulk cartons or shrink-wrapped bundles to maintain product integrity during transit. Preservation methods focus on humidity control and protection against mechanical damage to preserve print quality and paper condition. Shipping requisites comply with international standards such as ISPM 15 for packaging materials and WTO trade facilitation agreements to ensure smooth customs clearance. Quality standards adhere to ISO 12647 for print consistency and ISO 9001-certified manufacturing processes, ensuring reproducible color accuracy, legibility, and durability critical for effective promotional use. This classification supports accurate customs documentation and tariff application, facilitating efficient international trade operations.

Promotional materials Chapter Note

1.- This Chapter does not cover : (a) Photographic negatives or positives on transparent bases (Chapter 37); (b) Maps, plans or globes, in relief, whether or not printed (heading 90.23); (c) Playing cards or other goods of Chapter 95; or (d) Original engravings, prints or lithographs (heading 97.02), postage or revenue stamps, stamppostmarks, first-day covers, postal stationery or the like of heading 97.04, antiques of an age exceeding one hundred years or other articles of Chapter 97. 2.- For the purposes of Chapter 49, the term “printed” also means reproduced by means of a duplicating machine, produced under the control of an automatic data processing machine, embossed, photographed, photocopied, thermocopied or typewritten. 3.- Newspapers, journals and periodicals which are bound otherwise than in paper, and sets of newspapers, journals or periodicals comprising more than one number under a single cover are to be classified in heading 49.01, whether or not containing advertising material. 4.- Heading 49.01 also covers : (a) A collection of printed reproductions of, for example, works of art or drawings, with a relative text, put up with numbered pages in a form suitable for binding into one or more volumes; (b) A pictorial supplement accompanying, and subsidiary to, a bound volume; and (c) Printed parts of books or booklets, in the form of assembled or separate sheets or signatures, constituting the whole or a part of a complete work and designed for binding. However, printed pictures or illustrations not bearing a text, whether in the form of signatures or separate sheets, fall in heading 49.11. 5.- Subject to Note 3 to this Chapter , heading 49.01 does not cover publications which are essentially devoted to advertising (for example, brochures, pamphlets, leaflets, trade catalogues, year books published by trade associations, tourist propaganda). Such publications are to be classified in heading 49.11. 6.- For the purposes of heading 49.03, the expression “children's picture books” means books for children in which the pictures form the principal interest and the text is subsidiary.